Over 6 million people visit the Louvre every year and almost all view the Mona Lisa.
Oh to be such a people puller! It’s not so easy in general to get so many viewings on Social Media, just how can you make a real impact?

Social Media


“It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them, they went out and happened to things.”

Leonardo da Vinci

Mona Lisa…the best known, the most visited, the most written about, the most sung about, the most parodied work of art in the world. Is this the SOCIAL MEDIA WOMEN of the future?

“A lot of people are afraid to say what they want. That’s why they don’t get what they want.”


No truer words, the answer will always be ’NO’, if you never ask the question.
Women have more influence on social networking than men in general. They spend more hours on it and interact with brands. Women are finding a place in a new technological age and slowly bridging the gap with men. However, recent findings have shown a significant drop in their use of social networking, losing interest being highlighted as a major factor.


Look at how to make it become fresh and exciting again. Never lose your sense of wonder. Just as relationships become stale, so can your social media experiences. Your network needs attention and new ways to engage with your following, build an audience and your brand.

Social media is a great platform for your own voice and women do love to talk! More than this, it gives women the confidence to be themselves.
A great skill a women has is building strong, solid networks. They share contacts and information with one another that helps each other women strengthen their own businesses.

Keeping up with your network can become difficult and time-consuming, there are tools to help keep this organised and make lists, using HOOTSUITE on Twitter stream will help keep up to date on a daily basis.

Keeping connected may be all it takes in a day to give you that one creative breakthrough that will get you going all guns blazing.


Play a little more! Be more creative, think out of the box and think how someone else would engage. Take yourself out of your comfort zone to play with new ways of communicating. See the world through ‘new eyes’. Look at situations around you and imagine seeing them through the eyes of others. Of course we are all on our own journey, but take time to see or imagine it through the eyes or emotions of others. Well it won’t be, but will certainly be different than you seen it before.

*A little interesting fact: Do you know women are x5 more likely to use Pinterest than men?

With some clever creative tricks you have a wonderful gallery at your finger tips.

Invest time in getting to know your audience. Find out what they are passionate about and makes them stand up and take notice of what others are doing.
Encourage feedback from them, this caring attitude and appreciation of them will be respected.


Become a powerful influencer, this is not to say let your ego run away with you. You have gifts to share with others so don’t be afraid to demonstrate your talents and skills.
There is no one more superior or inferior to you, be proud of what you can offer. Others will appreciate this and you may be the the first step they need to empower themselves.
Don’t be ashamed to come across as a powerful women. Women tend to play this part of their personalities down, afraid to be perceived or labelled in this way.

You might not have it all just now, but behave in such a way as you do and it you will receive it.


Improve your productivity and manage all your social network. Start using the analytic tools and improve on your marketing campaigns.
It is time to take control of your business now and look at where you can make a positive difference and know the best ways to target your market. Who are your users? Who are your Facebook fans? Who follows you on Twitter or Instagram?

Using these tools to monitor and measure your market will give you the true insights to who is communicating with you.

The long held assumptions of predicting what happens has made a shift of balance towards experimentation. By working in this fashioin you will learn more about what actually works for you.
Yes you have to work with the data, around 70% will set you off and then rely on your instincts to get you moving. Don’t sit round waiting, otherwise the moment will have passed you by.