IT’S CERTAINLY NOT THE FINAL CURTAIN FOR

REAL ESTATE IN SPAIN

marketing for real estate

OPTIMASIT.COM PUT ON A SHOW!

OPTIMASIT.COM PUT ON A SHOW!

 

 

REAL ESTATE IN SPAIN

It’s certainly not the final curtain for Real Estate in Spain!

‘When the fat lady sings’ is a reasonable answer to the question ‘when will it be over’?

Well she has sung and all the preparation for our latest event at ANDALUCÍA LAB, Elviria went with equal amount of drama as any theatrical production!

This wasn’t some long played out Opera; it was fast paced, full of energy and filled with the tools to make your own stage.

CURTAINS UP!

It all goes on behind the scenes before you put on your show. There was the decision to be made as to the content, what does every Estate Agent really need to know to get ahead? So born was the title for the Event ‘Outrunning Your Competition in Real Estate’.

Gauging by the outcome I think overall it was balanced in its delivery. It’s a tough call to engage the beginners and more intermediate Digital Marketing users out there.

Clearly though the attendees were hungry for some new insights and ways to enhance their business performance and the complete novices were glad the event proved to be entertaining and not mind numbing! Our attitude is to help everyone absorb the information in a more user-friendly way.  Information was provided to help them campaign their Digital Marketing strategies and get to work on the basics of SEO (Search Engine Optimisation).

BACKSTAGE

Setting up and preparing was effortless with the aid of the employees at Andalucía Lab. As always they were efficient and professional and everything went without a hitch.

The energy was building from the moment people arrived; the music was lively and played to a backdrop of pictures of us all working at the office.  This is the vibe you come to expect at OptimaSit.com, keeping it current, lively and fresh from the technical to the creative. Who says it can’t be fun!

The morning was set in action with the director of Andalucía Lab, José Luis Córdoba. Introductions made, the show was ready to begin.

 

marketing for real estate

JOSÉ LUIS CÓRDOBA

 

Representing OptimaSit.com on stage each with their individual characters and personalities were Adrian Mutti who opened the stage for the first two acts delivered by Geert Rillaerts and Sonia Ingriselli.

 

marketing for real estate

Aleona and Anka captured Adrian to get him on stage. Not that he took much persuasion.

Act 1:

THE MARKETING WORLD TODAY

Before communicating the Marketing World of today to the audience, Geert had us all on stage. We are some of the behind the scenes crew at OptimaSit.com, where we provide a mix of services in the Online Digital World of Marketing and we all have our part to play.

marketing for real estate

OptimaSit Team – Adrian Mutti, Jennifer Stroud, Montana Tosina, Aleona Ru, Sonia Ingriselli, Geert Ritsie

THE OPTIMASIT.COM TEAM

marketing for real estate

Geert talking over Adwords, Media and Marketing.

 

Act 2:

THE SCRIPT

Our goal and main purpose of the day was to offer insight for the Real Estate Businesses and be the catalyst for change, in this fast moving, ever-changing online world, using SEO and Digital Marketing as the basis of the content in a language you understand.

 

marketing for real estate

KEYWORD STUFFING!!

 

YOU GET THE PICTURE – DO NOT REPEAT – DO NOT OVERUSE THEM!!

 

There is a lot goes on behind the scenes as you were informed by the delivery of Sonia Ingriselli’s straight talking, ever so entertaining presentation. She certainly holds a captive audience and compels you to pay attention as she delivers with vigor and zealousness. She transported everyone inside the mind of a search engine. To the amusement of us all she has created a new language of ‘Googlish’. I reckon those classes will fill up quickly, but I’d imagine it would a bit more of a challenge than Spanish to most! We’ll see this term go viral before long! That said OptimaSit.com do pride themselves in their multi-lingual team.

 

marketing for real estate

Sonia – never afraid to tell you off!!

Act 3:

AMS FOR SUCCESS (AGENCY MANAGEMENT SYSTEM) 

An insightful look at the revolutionary AMS system created by Geert, this will be topping the wish list of the Estate Agents present. Its benefits were played before them. Who said life was difficult, the tools are there to help. You can integrate the AMS system easily to your business model.

ams@optimasit.com free demos are available.

 

ACT 4:

COSTA DEL SOL ON THE RIGHT SIDE OF THE LAW!

Victoria Anzola from Iberdata 21 added to the event the steps required to stay on the right side of the law. Your business must be in compliance and this is an area often overlooked so we felt it vitally important to add it to our agenda. We will gladly guide you through this process if you have further questions needing answered. Don’t be caught out!

 

marketing for real estate

Victoria Anzola on the right, with Rosalind Scott-Gibb

 

OPTIMASIT.COM REAL ESTATE PRIZE WINNERS!

It has to be said Geert was feeling very generous!

 

marketing for real estate

The lucky OPTIMASIT.COM PRIZE WINNERS

From left to right: Marcia Burrell from Location Moves (AMS license), Christopher Russell Goodall from Inmoicp (Adwords Campaign / Landing page),  Sofia Morales from SMV (500 business cards), Alwin Oei from PropertySwap.net (500 business cards), JC Lazo from Sightoverseas (Digital Marketing Plan).  Stefan Knöbel from ADS Marketing & Consulting.

 

marketing for real estate

YOU CAN TELL A LOT FROM YOUR AUDIENCE

 

Good to see the OptimaSit.com pen put to good use, top marks to the note takers!

 

marketing for real estate

HANGING ON TO EVERY WORD

 

THE STARS OF THE SHOW

The race to prepare for the big day, ‘Outrunning Your Competition in Real Estate’ was rewarded by everyone who attended and we are filled with gratitude. Your positive feedback has been most welcome and we look forward to future events and training.  You are our STARS OF THE SHOW.

Go and deliver market dominance with your newly updated, high-performance tools. Be prepared and become the need breed, the competitive winner. Remember what Sonia said ‘NO CHEATING!’ Google are watching. You are now on a new SEO/Digital Marketing journey to set Spain firmly in the highest, most desired, property search rankings. It’s in your hands, remember though OptimaSit.com are here to help you Grow, Build and Nurture your business.

 

Andalucia Lab has facilities for business and training and is a much appreciated venue provided by the Junta de Andalucia. It is centrally located, easy to access from East and West of Marbella and offers lovely contemporary surroundings. Further information:  www.andalucialab.org

 

marketing for real estate

Thank-you all kindly – that’s a wrap!

THANK-YOU ALL KINDLY – THAT’S A WRAP!

Andalucia Lab Event 23/9/2014:

Download Our Free Book “Outrunning Your Competition in Real Estate”