What You Need To Know About Minimalist Branding

One of the main characteristics of any successful business is a successful brand. The brand is at least as important as the quality of the products and services offered by a company, and every company wants to be remembered in the ‘right’ way. Knowing that your branding is a crucial factor to the success of [...]

August 22nd, 2016|

Not Missing the Boat in Real Estate

Clients for coastal real estate typically research available properties online, prior to visiting or contacting a listing agency. There are several things that are instrumental to drive a potential client to your website, and keep them in your ecosystem: Be visible online Be unique (or appear to be at least) Entice them with an attractive offer Capture [...]

July 5th, 2016|

The Future of Real Estate Businesses

Coastal real estate targeting mainly foreigners or nationals with their primary residence at a significant distance, is changing dramatically now that Spain has come out of recession. Opportunists all around are opening agencies as they seem to popup as mushrooms...yet the market is expanding, the sales pie is to be shared with many more players. Having [...]

June 28th, 2016|

CRM for Real Estate

Isn't time to replace that antiquated Property MLS system? A truly revolutionary new solution for Real Estate Agencies has entered the market with a bang! For many years, the majority of real estate agencies on the Costa del Sol and beyond have been demanding a better solution than those available...until today! Optima-CRM is the newest [...]

February 8th, 2016|

Trusted Trades Association at the OptimaSys Event

Trusted Trades Association shows its engagement to the business community on the Coast again. This time by participating to the OptimaSys Group Spain event in Andalucia lab last Wednesday named "Like it or not, you Need Social Media in 2014". The initiative was taken to substitute their weekly meeting held on Wednesday mornings at 8:30 [...]

April 26th, 2014|

Like it or not, you NEED Social Media in 2014 – event

The event on April 23rd at Andalucia Lab...one word: EXCELLENT! And we have to thank this to the 106 companies that attended and participated to make this an unforgettable and content rich seminar. Andalucia Lab in Elviria hosted the event for OptimaSys and the many attendees. In their excellent facilities, an ample room, first class equipment [...]

April 25th, 2014|

OptimaSit presents at Business 1st on March 14th

This Thursday OptimaSit is guest speaker during the Business 1st meeting in Golf El Chaparral, Mijas Costa, Spain. Business 1st is a business network consisting of professionals in all types of business lines, interchanging contacts and connections amongst the members. They meet bi-weekly and the format is based around a nice breakfast where members and [...]

March 12th, 2013|

Finally…2013 Has Started FOR REAL!

Happy New Year to all of clients and to those who have no idea that they will be this year... The holidays is a nice period to reunite with loved ones, toast on the past year and look forward to the next. Here in Spain people take this rather serious with weeks on end 'fiestas'. [...]

January 8th, 2013|